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21 Seeking pleasure at beer pubs (2) 09/Feb/2003
20 Seeking pleasure at beer pubs (1) 09/Feb/2003
19 Inviting a thief to my house 09/Dec/2002
18 Water comes out (continue from Kyobintha village) 12/Mar/2002
17 A visit to Kyobintha 4 12/Mar/2002
16 A visit to Kyobintha village (1-3) 12/Mar/2002
15 Housewarming ceremony 08/Aug/2001
14 The night without light 28/Jun/2001
13 Thoughts about Japanese in Yangon 25/May/2001
12 Fashionable 03/May/2001
11 Thingyan (Water Festival) 02/May/2001
10 The place you like is home 30/Sep/2000
9 Lovely Cat 27/Sep/2000
8 The coldest time in Yangn 11/Sep/2000
7 Suddenly, a hotel disappeared one day 11/Sep/2000
6 Story of lovely pet dog in Yangon 11/Sep/2000
5 Mystery of Myanmar 01/Jul/2000
4 The Mystery of Htet Htet Moe Oo, Queen To TV Commercials 02/Jun/2000
3 Japan-made Things, Which Cannot Be Bought in Japan 02/Jun/2000
2 A Village Beyond The River 02/Jun/2000
1 A Downtown with Too Many Cars and People 02/Jun/2000
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Seeking pleasure at beer pubs (2)

Seeking pleasure at beer pubs (1)

Get through the handicap

Inviting a thief to my house

Water comes out (continue from Kyobintha village)

A visit to Kyobintha 4

A visit to Kyobintha village (1-3)

Mandalay Diary 6th Jun 2001

Mandalay Diary 26th Mar 2001

Mandalay Diary 1st May 2001
The Mystery of Htet Htet Moe Oo, Queen To TV Commercials
by Kenichi Kimura

I often receive Japanese newspapers and weekly magazines form a classmate. In a weekly magazine for women left by a tourist, it was written that Japanese queens of ads of 1999 appeared in ads made by twelve companies of Fujiwara Norika in news.

"But only in twelve companies".

In Myanmar there is no one who doesn't not know the Queen of ads." In my previous articles, she appeared several times. The girl is no other than Htet Htet Moe Oo.

Htet Htet Moe Oo and Lwin Moe
Photo by Sanay Media
She is round about 30 years old and, a bit fat. She divorced several times. To be sure, there are many who will tell she is ugly. No matter someone is an actor or actress, star of stage or screen, he or she has to posses at least the prominence of the cheek. That is their choice. In such a country Myanmar Htet Htet Moe Oo is the most popular without rival among such actresses.

In the golden hours of this country's TV programmed, ads are usually broadcast for about 30 to 40 minutes non-stop. It is not a strange thing to broadcast about ten ads in which Htet Htet Moe Oo appears continuously. And ads of seven detergent companies one after another. Then ads of bread, noodles, PVC pipes, paints real estate agents, shampoos, cosmetic, flour, snacks, perfumes, umbrellas, gold smiths, banks, jewellery shops "Longyi", computers, drinking water, electron devices, magazines and posters will come.

If we take these companies into account, they will not be less than 50-60, I think. A Japanese friend of mine, said "I think in the beginning it is such a country, there is only she in TV commercials."

Such a large amount of presentation is on TV.

An over overwhelming good thing is that an actress is able to act in the ads of seven detergent companies. Their style of casting is varied. One of the two famous actors called "Dwe" and "Lwin Moe" is made to a co-act with Htet Htet Moe Oo in these ads. In some ads she plays the leading role with her present husband. Some are cast in Inlay Lake.

But in every ads, she is saying "A Kaung Zone" (The best)" in her sweet voice audaciously. So, it is very difficult to decide which one is the best. Is it possible for Fujiwara Norika to act in commercials of Sony and Panasonic at the same time, no matter she is said very attractive?

Soe Myat Thu Zar
Photo by Kyaw Soe Poster Distributer
May Than Nu and Dwe
Photo by Kyaw Soe Poster Distributer
Htet Htet Moe Oo main job is an actress. She acts in about one on two films a year. In a country that produces not more than 20 films a year. It is a great amount. She has won an academy award for the best woman actress awarded by the government. Other famous actresses are Soe Myat Thu Zar, May Than Nu, Mo Mo Myint Aung, Khin Than Nu and etc.

Soe Myat Thu Zar is winner of academy awards for two times. May Than Nu is three times academy award winner and her husband is a director. She appears in most of the movies. Although she is almost forty, sometimes she often acts like a girl of twenty. She also is a star of screen.

The other is Mo Mo Myint Aung who has won academy award for three times. Daw Khin Than Nu used to win "Miss Beauty". Till 50, she still is innocently beautiful, and has won academy awards.

So it is out of the question for Htet Htet Moe Oo to be No.1 in movie world of Myanmar. But when it comes to TV commercials, she has been successful without rival, form the year 98,99 when I began to notice her first to present time. How is she able to attract the audiences.

When I made detail study, I came to know that Myanmar people's feeling of beauty is quite different form Japanese people. I have told earlier "She is not a beautiful girl." I will continue explaining that.

She was said to be a Shan in rumors. So she has fair complexion which women form South East Asian countries like the Philippines and Thailand desire most. Moreover her arms and hands are slender and beautiful. When she acts she makes her arms and hands out more because she does know of them. Wearing a sweet smile, she always performs like a cartoon character. But in my opinion, her main attraction is her voice.

Khine Thin Kyi
Photo by Kyaw Soe Poster Distributer
Soe Myat Nanda
Photo by Kyaw Soe Poster Distributer
Other four to five actresses of TV adverts who aim at No 1 place of Htet Htet Moe Oo also become famous to some extent these days. Among them Khine Thin Kyi who takes No 2 place is really lovely with a slim body.

Soe Myat Nanda, younger sister of Soe Myat Thu Zar who has won academy awards for two times, is shorthaired, tall and very lovely. But to my disappointment, both have terrible voices. The voice actresses have to sing and speak for them in TV commercials.

Especially, Khine Thin Kyi, who is Japanese favorite, acted in bank commercial with her original voice. A friend of mine who liked her very much before he watched this ad felt disappointed after watching it. It is said that there is no low pitch voice in Myanmar language. They used the word "Youk Kya Athan" (man's voice) for the girl's unsweet, terrible voice instead. There are a lot of man's-voiced actresses. Their voice is terrible enough to say "What a pity! what an awful voice she has despite of beauty".

Therefore, Htet Htet Moe Oo who has sweet voice of a woman is able to get whatever she wishes as a queen of ads. I can feel some sort of friendliness, which I cannot express exactly whenever I watch her on TV everyday. Moreover business entrepreneurs will wish her who is No.1 to act in thin ads. That will make her more famous and they will wish to take the pride as a famous business enterprise using her in their ads. I will write about the study of "Mystery of Htet Htet Moe Oo" later.

Htet Htet Moe Oo
Photo by Kyaw Soe Poster Distributer

© Kenichi Kimura